How To INCREASE SALES ON SHOPIFY easy steps

Published on: November 26 2022 by Sebastian Ghiorghiu

How To INCREASE SALES ON SHOPIFY easy steps

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Table of Contents About How To INCREASE SALES ON SHOPIFY easy steps

How To INCREASE SALES ON SHOPIFY *easy steps*

How To INCREASE SALES ON SHOPIFY easy steps

startTime	durationTime	text
00:00:00	00:00:02	so you want to make more money with
00:00:01	00:00:04	Shopify I understand that that's cool
00:00:02	00:00:05	I'm the same way there's a way you could
00:00:04	00:00:11	do that actually and it's called being
00:00:05	00:00:12	professional what is going on guys it is
00:00:11	00:00:14	Sebastian here and welcome back to
00:00:12	00:00:16	another video today I'm going over
00:00:14	00:00:20	professionalism verse unprofessionalism
00:00:16	00:00:22	and how these two things can make or
00:00:20	00:00:24	break your entire business okay so if
00:00:22	00:00:26	you come off professional is guaranteed
00:00:24	00:00:28	to increase your amount of sales is like
00:00:26	00:00:30	literally guaranteed proven by me okay
00:00:28	00:00:32	I'm a scientist I'm in Shopify scientist
00:00:30	00:00:34	and I have proven this fact so I have
00:00:32	00:00:36	three platforms on which you need to do
00:00:34	00:00:38	this on one is your website two is your
00:00:36	00:00:40	Instagram for your business and three is
00:00:38	00:00:42	your ads okay if you come off as
00:00:40	00:00:44	professional as possible on all three
00:00:42	00:00:47	platforms then you will make more sales
00:00:44	00:00:49	as two if you did not okay that's a fact
00:00:47	00:00:52	that's from me you can quote me and go
00:00:49	00:00:54	to a Shopify tik support and say this
00:00:52	00:00:55	is what Sebastian said and she'll say
00:00:54	00:00:57	yes that's correct let's go ahead and
00:00:55	00:00:58	jump into Google Docs and I'm gonna go
00:00:57	00:01:00	over everything and show you guys
00:00:58	00:01:02	examples of each one all right guys so
00:01:00	00:01:03	here we are and like I said there's
00:01:02	00:01:05	going to be three platforms your website
00:01:03	00:01:07	your Instagram page your Instagram
00:01:05	00:01:09	business page and your advertisement
00:01:07	00:01:11	okay so in each of these platforms you
00:01:09	00:01:13	can come off professional and if you do
00:01:11	00:01:15	that will increase the amount of sales
00:01:13	00:01:16	you have every single time like you can
00:01:15	00:01:17	literally quote me on that
00:01:16	00:01:19	first thing website what do you guys
00:01:17	00:01:23	need to have on your website social
00:01:19	00:01:24	proof pictures okay I can't tok and
00:01:23	00:01:26	type at the same time I don't have the
00:01:24	00:01:28	mental capacity but social proof
00:01:26	00:01:29	pictures what is that it's somebody
00:01:28	00:01:31	either using your product or somebody
00:01:29	00:01:32	wearing your products if it's like
00:01:31	00:01:33	something fashion or something that you
00:01:32	00:01:36	can wear why is it important it's
00:01:33	00:01:38	because this encourages other people to
00:01:36	00:01:40	buy from your website if I go on a
00:01:38	00:01:42	website and I see a bunch of people
00:01:40	00:01:44	smiling and they're using like a pop
00:01:42	00:01:45	filter for a microphone I may be like
00:01:44	00:01:47	what the hell like I want a pop filter
00:01:45	00:01:48	because they're smiling I don't you know
00:01:47	00:01:49	what I mean it's all subconscious you
00:01:48	00:01:50	don't really consciously think about
00:01:49	00:01:52	things like this but it's all buyer
00:01:50	00:01:54	psychology so when you see somebody
00:01:52	00:01:55	wearing your product or somebody using
00:01:54	00:01:58	your product you will be a lot more
00:01:55	00:01:59	likely to buy it because you're saying
00:01:58	00:02:01	hey people already bought this people
00:01:59	00:02:02	are happy with it so maybe I can be
00:02:01	00:02:04	happy with it - maybe you can improve my
00:02:02	00:02:06	life that's why social proof pictures
00:02:04	00:02:07	are such a big deal and you have
00:02:06	00:02:09	have them on your website every single
00:02:07	00:02:12	time it has to happen guys
00:02:09	00:02:14	the second thing lay out what exactly is
00:02:12	00:02:15	lay out it's kind of like the maze to
00:02:14	00:02:16	your store it's kind of like the map to
00:02:15	00:02:19	your store how everything is put
00:02:16	00:02:20	together it's very very important that
00:02:19	00:02:21	you have a good layout especially in the
00:02:20	00:02:23	beginning because I see that a lot of
00:02:21	00:02:25	beginners have very very terrible
00:02:23	00:02:26	layouts and it's just like I want to
00:02:25	00:02:28	leave right now and it doesn't look good
00:02:26	00:02:30	it's not professional and once again
00:02:28	00:02:31	I'll show you an example at the end of
00:02:30	00:02:32	each of these at the end of each
00:02:31	00:02:35	platform I'll show you an example of a
00:02:32	00:02:36	good website about website but if you
00:02:35	00:02:38	guys don't know how to do a layout and
00:02:36	00:02:40	then go look for a successful
00:02:38	00:02:42	dropshipping website that may be in the
00:02:40	00:02:43	same niche as you and just duplicate you
00:02:42	00:02:45	know find what you like from his find
00:02:43	00:02:47	what you think looks good from his
00:02:45	00:02:49	website and bring it onto your website
00:02:47	00:02:50	you know if it's like this page for
00:02:49	00:02:52	products and then this page for whatever
00:02:50	00:02:53	then you could duplicate that and bring
00:02:52	00:02:54	it over to your website if you like to
00:02:53	00:02:56	layout and if you think it will convert
00:02:54	00:03:01	Wow so that's what you do it's
00:02:56	00:03:04	duplication last thing colors I see this
00:03:01	00:03:06	very very often you guys are not using
00:03:04	00:03:08	good colors and if you use good colors
00:03:06	00:03:11	it will increase sales this is a proven
00:03:08	00:03:13	fact so sometimes like you're going to a
00:03:11	00:03:14	website and you'll see like everything
00:03:13	00:03:17	is black and then like dark like I mean
00:03:14	00:03:19	like bright bright red and it's like
00:03:17	00:03:21	dude don't do this unless you're selling
00:03:19	00:03:23	like satanic clothing unless you're
00:03:21	00:03:25	setting up a website for Satan don't
00:03:23	00:03:27	make your website like bright red and
00:03:25	00:03:29	like dark evil black you know you want
00:03:27	00:03:31	to have very inviting colors you want to
00:03:29	00:03:33	have soft like nice and gentle soothing
00:03:31	00:03:34	colors to your website so that people
00:03:33	00:03:36	like feel comfortable when they're on
00:03:34	00:03:38	your website you know you want to have
00:03:36	00:03:40	you want people to say okay I like this
00:03:38	00:03:42	I want to stay on here for a long time
00:03:40	00:03:44	because it's it pleases my eye obviously
00:03:42	00:03:45	they don't think that but it's all like
00:03:44	00:03:47	I said in the back of their head so
00:03:45	00:03:51	colors are very very very important
00:03:47	00:03:53	second platform Instagram my favorite so
00:03:51	00:03:55	why is Instagram important it's because
00:03:53	00:03:56	it's people see you before they see you
00:03:55	00:03:58	you know people see your Instagram and
00:03:56	00:04:00	they're like okay this is what this
00:03:58	00:04:02	company is all about this is what they
00:04:00	00:04:04	do this is what they sell this is if
00:04:02	00:04:05	they're professional or not and for not
00:04:04	00:04:07	coming off professional on Instagram
00:04:05	00:04:09	then they're not even gonna that's just
00:04:07	00:04:10	decreased your chances by 90% of them
00:04:09	00:04:13	buying anything okay if you have a
00:04:10	00:04:15	crappy Instagram page you can guarantee
00:04:13	00:04:17	that nobody's gonna buy anything from
00:04:15	00:04:18	you okay you'll get like two sales but
00:04:17	00:04:21	you need to have a good insta
00:04:18	00:04:23	rampage so once again how do you do that
00:04:21	00:04:27	you guys guessed it social proof
00:04:23	00:04:29	pictures why is this important same
00:04:27	00:04:31	reason for the website if people see it
00:04:29	00:04:32	then they'll be like okay great like
00:04:31	00:04:34	people are buying this and it's all over
00:04:32	00:04:35	Instagram and people like it happy
00:04:34	00:04:37	customers I want to buy it too
00:04:35	00:04:38	trust me it all goes on in the back of
00:04:37	00:04:40	their head I've said it like five times
00:04:38	00:04:42	but I'm saying it because it means it's
00:04:40	00:04:43	true so social proof pictures on your
00:04:42	00:04:44	Instagram either somebody wearing your
00:04:43	00:04:46	product or somebody using your product
00:04:44	00:04:47	if it's a watch you want to have
00:04:46	00:04:48	somebody like wearing the watch or if
00:04:47	00:04:49	it's like a broom you want to have
00:04:48	00:04:51	somebody like grooming something in
00:04:49	00:04:52	their house and if it's like kitchen pie
00:04:51	00:04:54	you can see like a happy lady and she's
00:04:52	00:04:55	so happy because she's cooking meatloaf
00:04:54	00:04:57	or something that you cooked with the
00:04:55	00:04:59	kitchen powder I don't know but people
00:04:57	00:05:02	using your products and happy and
00:04:59	00:05:04	excited and satisfied yes social proof
00:05:02	00:05:07	pictures very important all right
00:05:04	00:05:10	filters what do I mean by filters
00:05:07	00:05:12	Instagram filters editing basically
00:05:10	00:05:14	contrast saturation you guys want to
00:05:12	00:05:17	have your own unique filter for each
00:05:14	00:05:19	filter okay for each picture not filter
00:05:17	00:05:20	what is that but I personally have one
00:05:19	00:05:23	filter that I use a three percent
00:05:20	00:05:24	opacity for my stores and then I also
00:05:23	00:05:27	contrast my picture and vibrance my
00:05:24	00:05:29	pictures so they pop out and they have
00:05:27	00:05:30	this feeling that are like unique like
00:05:29	00:05:32	you don't see this on any other store
00:05:30	00:05:34	and if you do this on every picture your
00:05:32	00:05:37	entire store will come together okay
00:05:34	00:05:39	your entire store will look congruent
00:05:37	00:05:41	and a perfect example of this is
00:05:39	00:05:44	actually my Instagram go look at my
00:05:41	00:05:45	Instagram page I use the same filter the
00:05:44	00:05:47	first three pictures I ever posted I
00:05:45	00:05:49	think I didn't use the filter but every
00:05:47	00:05:51	picture since then I use this kind of
00:05:49	00:05:52	filter thing and it brings my whole
00:05:51	00:05:54	Instagram page together and it makes my
00:05:52	00:05:57	Instagram page look really really nice I
00:05:54	00:05:58	think I personally think so so that's
00:05:57	00:06:00	what you guys need to do you guys need
00:05:58	00:06:01	to have your own unique look you guys
00:06:00	00:06:02	need to add your cool little editing
00:06:01	00:06:05	filters and make sure that it's
00:06:02	00:06:08	congruent to your entire Instagram all
00:06:05	00:06:08	right so pictures in general
00:06:10	00:06:14	okay so what I mean by pictures in
00:06:12	00:06:15	general is you want to have professional
00:06:14	00:06:17	pictures in general so if you're not
00:06:15	00:06:18	posting a picture of somebody wearing or
00:06:17	00:06:20	using your product you want to have when
00:06:18	00:06:22	you add that other picture that you post
00:06:20	00:06:24	it has to be a really really attractive
00:06:22	00:06:26	cool-looking picture that's what you
00:06:24	00:06:27	need to do so it's important that you do
00:06:26	00:06:29	this because it's all about
00:06:27	00:06:31	professionalism and when people see
00:06:29	00:06:32	something like that they like oh it's so
00:06:31	00:06:35	cool they travel they do things and it's
00:06:32	00:06:37	nice so yeah pictures in general make a
00:06:35	00:06:38	huge difference and that one's kind of a
00:06:37	00:06:40	miniscule and compared to the other
00:06:38	00:06:41	things but make sure that you're always
00:06:40	00:06:43	posting high-quality pictures and that's
00:06:41	00:06:45	very very very important that all of
00:06:43	00:06:46	your pictures are high quality okay and
00:06:45	00:06:52	like I said I'll show you guys an
00:06:46	00:06:54	example all right ads so this is not
00:06:52	00:06:55	necessarily as important as the other
00:06:54	00:06:57	two because the other twos where people
00:06:55	00:06:58	are going to be spending the most time
00:06:57	00:07:00	and ads are just temporary they just see
00:06:58	00:07:02	it for like two seconds and then you
00:07:00	00:07:04	click off or scroll so what do you need
00:07:02	00:07:05	to do in your ads first of all in order
00:07:04	00:07:08	to get more sales you need to have a
00:07:05	00:07:09	strong call-to-action
00:07:08	00:07:11	wow I typed a no stoking at the same
00:07:09	00:07:12	time guys I'm getting smarter all right
00:07:11	00:07:14	so strong call-to-action
00:07:12	00:07:16	what that means is like get yours now
00:07:14	00:07:19	you know give people a direct order
00:07:16	00:07:21	because believe it or not this is insane
00:07:19	00:07:22	so many people will listen to a direct
00:07:21	00:07:24	order
00:07:22	00:07:26	like in real life and over the internet
00:07:24	00:07:30	so if you have an advertisement and say
00:07:26	00:07:31	this is 50% off today go to my website
00:07:30	00:07:33	now and buy it like you know obviously
00:07:31	00:07:34	don't say that but that's what I mean by
00:07:33	00:07:38	a director would say get yours now or
00:07:34	00:07:40	order yours now or hurry before this is
00:07:38	00:07:41	gone you know you're giving people an
00:07:40	00:07:43	order what are you telling them to do
00:07:41	00:07:45	tell them to do something that involves
00:07:43	00:07:46	converting on your website so that's
00:07:45	00:07:48	what you should always be doing and if
00:07:46	00:07:50	you do that if you have a good strong
00:07:48	00:07:51	call-to-action it will increase
00:07:50	00:07:53	conversions for sure
00:07:51	00:07:55	so once again this comes up in all three
00:07:53	00:07:56	platforms and it's because it's very
00:07:55	00:07:59	very important so in your advertisements
00:07:56	00:08:01	you want people to use your product you
00:07:59	00:08:03	want others to see that and say oh look
00:08:01	00:08:05	these people are using this product I
00:08:03	00:08:07	want to use it too I want to buy it too
00:08:05	00:08:08	you know this looks like it could help
00:08:07	00:08:10	out my life this looks like it could
00:08:08	00:08:11	make me prettier this looks like it
00:08:10	00:08:13	could make me more fashionable this
00:08:11	00:08:15	looks like it could have benefit my life
00:08:13	00:08:17	in some way shape or form so I want it
00:08:15	00:08:19	okay always have somebody using your
00:08:17	00:08:21	product across all platforms you know
00:08:19	00:08:22	advertisement Instagram page everywhere
00:08:21	00:08:24	you want just
00:08:22	00:08:25	scream at people and let other people
00:08:24	00:08:27	know that don't know who you are that
00:08:25	00:08:29	people are happy with your product you
00:08:27	00:08:31	have happy customers satisfied customers
00:08:29	00:08:33	and our products benefit your life
00:08:31	00:08:35	that's pretty much it guys that's how
00:08:33	00:08:36	you will increase sales for sure you
00:08:35	00:08:37	have to come off professional and this
00:08:36	00:08:40	is what you have to do on each platform
00:08:37	00:08:42	of your business so I hope you guys
00:08:40	00:08:44	enjoyed this video I hope that you
00:08:42	00:08:46	learned something and if you did right
00:08:44	00:08:49	now literally right now if you learned
00:08:46	00:08:51	anything from this video drop a like
00:08:49	00:08:52	because that's how I know and if I don't
00:08:51	00:08:54	you know if I if I don't get enough
00:08:52	00:08:56	likes and I'm I'm gonna understand that
00:08:54	00:08:58	you guys did not learn anything and I'll
00:08:56	00:09:00	try to make different videos so if you
00:08:58	00:09:02	learned something drop like and if you
00:09:00	00:09:03	like my personality then click subscribe
00:09:02	00:09:06	because about half of you that watch
00:09:03	00:09:07	aren't subscribe so if you enjoy my
00:09:06	00:09:08	videos or my content go and click
00:09:07	00:09:10	Subscribe turn on the notifications Bell
00:09:08	00:09:11	because I'm literally posting every
00:09:10	00:09:12	single day and it's just free value
00:09:11	00:09:14	thrown at you guys
00:09:12	00:09:16	why not we're both winning I guess we'll
00:09:14	00:09:18	see each other tomorrow look how stupid
00:09:16	00:09:19	my hair looks like this is ridiculous I
00:09:18	00:09:21	knew he had a haircut alright guys I'll
00:09:19	00:09:21	see you tomorrow

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