Shopify Pricing Plans (2022) — Which One is Best for Your Business?

Hey there, it’s Matt from Style Factory, the go-to website for ecommerce reviews and advice. In today’s video, I’m going to discuss Shopify pricing plans. Stay tuned to the end to get our top tips on how to access the best Shopify free trial, pick the best value plan and get a good discount on your Shopify subscription. Before I dive in, though, it’d be great if you could take a moment to like this video, subscribe to our channel and hit the notifications bell. This helps us out and will give you easy access to all our other Shopify tips in future. Right, so let’s get started with a key question: can you actually use Shopify for free? Unlike some competing ecommerce platforms like Big Cartel or Ecwid, you can’t use Shopify entirely for free. However, there are free trials of Shopify available, and these are usually extendable by request. The key thing to note before starting a free Shopify trial is that there are actually two types of trial available. The regular free trial, which you’ll find a link to in the video description, can be accessed easily from the Shopify website. This trial lasts 14 days and is best suited to merchants who want to stok and sell their own products. However, if you’re interested in using Shopify to dropship products, there’s a better trial available — one that guides you through the process of setting up a dropshipping business and gives you a lot of really useful resources to help you do it successfully. This special dropshipping trial is actually a little bit tricky to come across if you’re not looking for it — but you’ll find a link to it in the video description below. Once you’ve finished your free trial, you’ll need to pick a Shopify plan. Let’s go through the available plans now, starting with the ‘Starter’ plan. The ‘Starter’ plan At $5 per month, Shopify’s ‘Starter’ represents one of the cheapest ways into selling products online — but you need to be aware that it doesn’t provide you with a fully-functional standalone online store. Instead, it allows you to sell products: products on an existing website, sell on social media platforms like Facebook or Instagram and sell on messaging apps like WhatsApp and Messenger. A key feature of the ‘Shopify Starter’ plan is a ‘Buy Button’ that lets you embed your products on another website. You simply add a snippet of code to your website and your Shopify products or catalogs appear on it. Once you’ve added a buy button to your website, any changes you make to your products in Shopify will be automatikally updated on it. However, the Shopify Starter plan won’t be for everyone. First, the transaction fees are very high — 5% of each sale. Second, unlike the other Shopify plans, the Starter plan doesn’t come with any point of sale features, meaning that you can’t use it to sell products in physical locations. And finally, the fact that you can’t build a standalone website with the Starter plan will rule it out for a lot of merchants, So a lot of potential Shopify users tend to skip the Starter plan and head straight for the ‘Basic’ one. Let’s take a look at that: The ‘Basic’ plan. At $29 per month, the ‘Basic’ plan is the cheapest Shopify plan that enables you to create a fully-functional standalone online store. Importantly, it also lets you sell products at point of sale, meaning that you can use your Shopify account to sell products in physical locations like retail stores, market stalls and pop-up shops. You also get content marketing tools like a blog, the option to present your store in multiple languages and full control over your store’s SEO. And finally, on the ‘Basic’ plan, you’ll pay lower credit card fees and transaction fees — in fact, if you use Shopify’s built-in payment processor, Shopify Payments, you won’t have to pay any transaction fees at all. All in all, the ‘Basic’ Shopify plan is a great starting point for most merchants — you’ll find a link to more information about it in the video description. Now let’s take a look at the ‘Shopify’ plan. The Shopify plan costs $79 per month — a considerable step up from the ‘Basic’ plan in terms of monthly outgoings. But you do get some key additional functionality for this extra investment. For a start, you get more user accounts — 5 people can log into your account if you’re on the ‘Shopify’ plan, as opposed to just 2 if you’re on the ‘Basic’ plan. You also get more inventory locations to play with — while the ‘Basic plan limits you to managing your products in 4 locations, you can do so with 5 on the ‘Shopify’ plan. Additionally, you get lower transaction and credit card processing fees. The analytiks are better too — while the reports available on the ‘Basic’ plan mainly involve simple dashboards, you get access to a lot more detailed ecommerce data on the ‘Shopify’ plan. But most significantly, you get access to ecommerce automation tools. The ‘Shopify’ plan lets you add the ‘Shopify Flow’ app, which gives you sophistikated ways to automate tasks and processes within your store and across your apps. In short, the ‘Shopify’ plan is a good option for ‘power’ sellers that want more detailed data on their customers and more ways to automate aspects of their ecommerce business. But if you want to take things up a notch further on the functionality front, you might need to take a look at Shopify’s ‘Advanced’ plan. Let’s go through that now: The ‘Advanced’ plan. The ‘Advanced’ plan costs $299 per month and is the most fully-featured Shopify plan aimed at small businesses and solopreneurs. It gives you 8 inventory locations, 15 user accounts, lower transaction and credit card processing fees and advanced customizable reporting tools. But the most significant thing that the ‘Advanced’ plan brings to the table is much stronger functionality for selling internationally. Unlike all the other Shopify plans I’ve covered in this video so far, the ‘Advanced’ plan lets you set individual product prices for individual countries. This lets you price products accurately for local markets rather than rely on a currency conversion that might not reflect market realities. You can also set duties and import taxes using the ‘Advanced’ plan, something that the other plans I’ve discussed don’t facilitate. So for me, the main reason you might want to use the ‘Advanced’ plan over the others is if you want to sell internationally — it really gives you a lot of functionality and flexibility on this front. Now, so far we’ve gone through the Shopify plans that are aimed at individuals and small businesses. But there’s one more Shopify plan to consider, and that’s one that’s been designed with more corporate entities in mind. Let’s take a look at it: The ‘Shopify Plus’ plan. The pricing for ‘Shopify Plus’ is negotiable, but you’re typically looking at around $2000 per month. For this. you get all the functionality provided by the ‘Advanced’ Plan — but Shopify Plus also gives you a host of features typically required by larger ecommerce businesses. These include a dedicated account manager, full control over the checkout process, automatik currency conversion based on IP address, better access to Shopify’s API, an unlimited number of user accounts and enhanced security features. Perhaps most significantly, Shopify Plus lets you create and manage up to 10 stores at once. So if you are running a lot of ecommerce websites and need a lot of advanced features for them, Shopify Plus arguably represents your best value option. But for a full lowdown of how Shopify Plus differs from the other Shopify plans and to see if it really is worth the investment, I’d suggest taking a look at our Shopify vs Shopify Plus comparison. You’ll find a link to this in the video description. What’s the best value Shopify plan? So, after all that, what’s the best value Shopify plan for you? Well, for merchants starting out, I normally recommend the ‘Basic’ plan. It’s a well-rounded option that gives you the core ecommerce tools you need without breaking the bank.

Shopify Pricing Plans Calculation: What is Your Investment?

[Music]. hi, it's june here again from pagefly. in today's video, i'm going to show you how to calculate the shopify fees with a dynamic shopify pricing calculator to help you work out the cost you have to pay when using shopify. if you are already using shopify, it's okay. you can skip this video or learn more about the plans if you want. for those who are considering building your store on shopify, here are the plans and fees included in each plan you should pay attention to before making a final decision. so now let's go to the main part. first off, how many plans does shopify offer you? well, there are three main plans, which are: basic shopify, which costs 29 usd per month. shopify- 79 us dollar per month. and advanced- 299 us dollar per month, which is 10 times higher than the basic. there's also shopify live plan, which is nine us dollar per month, but shopify, which is help add your product and sellers on your website or blog about the shopify plus here. this is for large enterprises. so if you are running a small or medium sized store, i recommend you should focus on three main plans i mentioned earlier. now you can see there are lots of features and categories here, but in this video mostly we're gonna look at the three key factors that can affect the cost when you run your business with shopify. let's look at the shopify payment here. what is shopify payment is a shopify feature that accepts the most popular payment methods like martha card, american express, etc. but right now it's just available in some countries. so you can check if your country is on the list with the link in the description box below. the great thing when you choose shopify payment is that you don't have to pay any transaction fee for each purchase made on your shopify store. next let's look at the listed fees below. online credit card rates will be applied when your customer purchases a product from your store online. the rate will go down from 2.9 to 2.6 to 2.4 from basics to advanced plan, each plus 30 cents. [Music]. the in-person credit card rate. here is when you sell outline. the additional fees here are when you use other payment providers and don't use shopify payment. for each transaction, you will be charged uh two percent, one percent and 0.5 respectively when you go to a higher plan. to help you calculate the cost more precisely, let's use the shopify pricing calculator. it's already included in our blog post, where i put the link in the description box you can check out and use it. now let's do an example here. i'm gonna add my average order value here, 50 us dollar, and my number of orders per month. let's just write 100, and i choose shopify payment. yes, now you can see. the calculator does it for you. my cost per month here, if i use the basic plan, will be 204 us dollar. and if you are in different region and want to know how much the cost is in your currency, you can use this website, xccom, to change the currency. so here i want to change it to euro. [Music]. it will be around 173 euro. it's easy, right, and here, if you choose no, it will calculate the transaction fee for you right away. there is also a benefit of shopping discounts you should pay attention to in each plan if you use dhl express ups or usps. so basically, that's how you calculate the cost for each plan. there are some optional payments you should include in the calculation. if you choose to buy your own domain by theme or using apps from shopify, the cost for the domain is not that high, just around 17 to 30 us dollar per year for the theme. they are mainly free or a one-time purchase, so you don't have to worry about monthly charges. but for apps they're to charge you monthly. so please choose your apps wisely if you don't want to add up too much cost now. have you found out which plan fits you the most? if not, we recommend you to start with the basic plan first for a few months, then upgrade to higher plans when your business grows or to make sure whether shopify can help your business or not. you can try the 14 day free trial first. i'll put the link in the description box below. you can also watch out tutorial on how to use the trial shown at the end of the video. if you find this video helpful, click the thumbs up or leave a comment to discuss more. and please remember to subscribe to our page fly channel. click on the bell icon to get a notification on the latest page flight tutorials and shopify videos in the future. thank you for watching and see you next time.

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PRICING STRATEGY: How To Find The Ideal Price For A Product

pricing your products is a big decision that will ultimately have a large effect on your business. a strong pricing strategy is a lot more than just calculating the costs and adding a markup. so today i'm going to show you eight effective pricing strategies that will help you make your business more competitive and make more sales. [Music] now. pricing your products always starts off with math. you absolutely need to know how much it costs to make a product or obtain a product and get it to market. this includes your production costs, business costs, marketing costs and shipping and handling costs. but though it always starts with simple math, a pricing strategy isn't all arithmetik. the reality is that humans are creatures of emotion, and it's incredibly rare that we make all our decisions exclusively through the lens of logic. here is a simple truth: what a customer is willing to pay for a product isn't really about how much the product costs. what it's actually about is how they perceive the product's value. so let's get into some pricing strategies that just might change the way you think about pricing your products. first, let's tok about cost plus pricing. cost plus pricing is by far the easiest way to think about pricing your products. i'm mentioning it here first simply because it's popular, not because it's the best pricing strategy. cost plus pricing is exactly what it sounds like: calculating the costs of your products and adding on a markup. for retailers, this markup is often double the wholesale price, but the market percentage is variable depending on your business. while this strategy does preserve a nice profit margin, there are some issues because it doesn't take into account market factors like competition or demand for your product, so it can actually lead to a situation where you're charging too much or too little. next we have competitive pricing. competitive pricing is when you check out what your competitors are charging to figure out the going rate. then, rather than focusing on profit margin as a starting point, this pricing strategy is about making the price of your products comparative, and you can do this one of two ways. the first is pricing your products slightly lower than competition, thereby attracting value shoppers who are price sensitive- think walmart versus whole foods. if you have lower costs and can actively promote your special pricing, then this can communicate that your brand is economic and accessible. the second is pricing your products slightly higher, signaling that your product might be better in quality. think starbucks versus dunkin donuts. competitive pricing is often used in highly saturated markets with highly similar products where pricing can be a differentiator. next we have price skimming. price gaming is when a company charges the highest possible price for a product right from the outset and then decreases it over time. this is a pricing strategy that apple has used for years. price skimming works best when there is scarcity of a product and when new versions of that product will be rolled out in the future, justifying the reduced cost of the previous generation, because it's become less relevant. this pricing strategy is best used by businesses that have standard products with features that other companies just can't compete with. so if your business has a prestigious image and creates innovative products, price skimming could be the pricing strategy for you. however, it's not going to work if you're in a saturated market and your product doesn't truly stand out. now let's tok about penetration pricing, which is when you use a low price to enter a market. it's used to draw attention to your business and take away business from competitors who effectively can't match that price. once you have more wallet share, then you begin raising the price. this pricing strategy is famously used by internet service providers like comcast, who attract customers with cheap introductory prices, but once the introduction is over, the price of the service goes up. in retail. this means intentionally pricing items low. for example, the grocery store costco prices organic food items at lower prices than can be found elsewhere. but while these prices are low now, we can expect they will increase over time as they capture more of the organic food market. discount pricing, like coupons, seasonal pricing and, of course, sales can all be forms of penetration pricing as well, helping stores get rid of old inventory and attract some short-term traffic to the store. the logic behind penetration pricing is that once the sale is over, some customers will remain loyal to the brand in the long term. one important thing to be aware of is that too many sales can make people weary of paying the regular price and too low prices can create a perception of bad quality products. next we have value-based pricing. value-based pricing is when you set the price based on how much the customer perceives your product to be worth. this is done by locating data on what customers pay for comparable products, then listing what makes your product different and better. then you need to place a financial value on those differentiating features. lastly, you need to communicate that extra value your product provides to customers. now value-based pricing is one of the most ideal strategies for entrepreneurs. however, it only works if you have a differentiated product and you are genuinely providing more value than your customers pay in price. value-based pricing, when done right, is a great way to build customer loyalty, but it demands you stay in lock step with your customers desires. now let's tok about loss leader pricing. loss leader pricing is a strategy where you price a product for a loss intentionally to attract customers, to get them in the door or to your site where they may buy other items. now, while this might sound a lot like penetration pricing on the surface, it's only tangentially related, because the motive is entirely different. the goal with loss leader pricing is to make your profit on other items, not by increasing the price of the item you're taking a hit on. lost leader pricing is heavily employed in the video game industry, where game consoles are sometimes sold for less than the cost to build because the profit is made on video games and subscription services. a loss leader strategy is best employed by larger companies who have other products they can sell to make up for the loss. now let's tok about bundle pricing. as the name probably implies, bundle pricing is when you sell two or more complementary products together for a single price. now this doesn't require much explanation, but it's used by companies to add value for customers at a lower cost, hopefully increase the number of sales and increase loyalty to the brands. for example, getting a new phone with your data and phone plan is an example of bundled pricing. now let's tok about anchor pricing. anchor pricing is the use of comparison, and everyone knows humans love to compare things. with anchor pricing, a retailer lists both the discounted price and the original price right beside each other to establish the savings you'll gain from buying right now. anchor pricing triggers what is known as the anchoring cognitive bias, where an initial piece of information is used as the anchor by which all following judgments are made. if you've ever seen a price flashed out and a discount next to it and thought i'd better take advantage of this, will it lasts? well, you have just partikipated in anchor pricing. now, if you're looking to get started, shopify is offering a free 14-day trial. simply click the link above to take action to level up your ecommerce business. hopefully, this video has given you a broad understanding of pricing strategy and how it can be used to effectively grow your business. if there are any videos you'd like to see, make sure to put them in the comments and we'll make them happen. also, don't forget to like and subscribe for more simple, actionable tips to grow your online bu.

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Shopify Pricing: How Much Does Shopify Cost?

hey, what is up, guys? it's Brennan here, and today we're going to be covering Shopify pricing. how much does Shopify cost? so, before we dive in, I do want to mention, guys, the first link down in the description box will take you right over to a 14 day free trial to Shopify. if you want to get signed up with Shopify and start your 14 day free trial today, you can go ahead and do that. first link down in the description box below Brandon belowskicom forward slash. Shopify does support the channel, so if you want to support the Channel, please be free to do so and without further Ado, let's go ahead and dive right into Shopify pricing. so how much does Shopify cost and what does it cost you to get started with your online store on Shopify? now, these prices are accurate as of the time of recording this video. of course, these are subject to change, but the pricing plans- you know the different options that you have- I'm sure going to be consistent and let's go ahead and Dive Right In. so, of course, just want to mention as well: you can set up your store and pick a plan later. if, if you are, you know, still thinking about things, not sure exactly what you want to do. you can do the 14 day free trial and figure out what type of plan you want to pick later. but of course you're watching this video. you want the detailed pricing plan comparisons and that's what we're diving into right now. so, as you can see here, we have the Shopify monthly plan. so at the first plan, we have the basic, their most popular plan, and that is Shopify basic at 29 US dollars per month, and that gets you really everything that you need for a Shopify store. as you can see here, you know, you can ship products, process payments, do everything you want. as far as building out an entire online store for your eCommerce business and start selling physical products online or just whatever kind of products you want to sell online, Shopify is just a great option and that is the basic plan at 29 a month. we'll be diving into some of the other specifics as well. as far as like comparing the actual- uh, you know- plan features in just a moment moment, but I wanted to also mention the other plan options that you have just from the get, you also have the Shopify plan, that's their mid-level plan- at 79 US dollars per month, and then you also have the advanced plan at 299 dollars per month. now, if you are a beginner just getting started, basic is probably the best for you. I'm going to be going through you know what. which plan is probably best for each type of person? watching today's video so you can get an idea and feel for well what. what option may be best for you if you're kind of stuck and not sure. now another thing: uh, before we dive into other specifics, you can save money doing the annual plan as well. they do offer a yearly uh annual plan at the moment and that is a great way to save money. if you're going to be committing to building your online store with Shopify definitely makes sense. if to save money on that yearly annual plan- I mean, that is a huge cost Savings in the long run, uh, and you know you're committing to it- it makes a ton, a ton of sense. if you are going to be doing this for the long run anyway and you want to save money, that is just an excellent way to do. to do so, um, definitely makes it very cost effective in the long run. and a great savings plan that they offer on the yearly annual plans, uh as well, and that's really hard to beat, you know, when you compare Shopify to other e-commerce platforms out there, not that many offer as much features at that price point, um, just in the overall Marketplace as a whole. so definitely something to consider as well. um, and then they do also have two other, uh, smaller plans, while smaller and much larger plans, uh, just, we're going to be going into specifics. like I said a little bit later in this video. they also have alternative plans, such as the starter plan at five US dollars per month, where you can sell products to do social and messaging apps. like I said, we'll dive into the details in a little bit. and then they also have Shopify plus, which I have covered on the channel before as far as specific pricing, but it starts at 2000 USD per month. so that's really for Enterprise level, uh, high volume businesses. you know the really massive Brands and big companies, uh, of course, uh as well- and it's important to mention here- read the fine print, of course- on the, the yearly savings there, um, you know so as far as any, you know discounts and Deals, um, but it is great, obviously, you know that discounts for the first year, uh, which is still great, uh, great as a cost savings there, but yeah, so Shopify plus. you know, unless you're a massive brand, you're probably not looking at that. that's probably way above most people's price ranges for the average person watching this video or looking for uh, just to get set up with Shopify, maybe you're a beginner, you're starting your first store. the starter plan is a great option for that, just because it at least allows you to sell products through social media, uh, and at least you then own that channel. you get the customer emails and all the information and all the data behind that too, and the analytiks. so we'll be diving into the specifics, uh, right now. so, looking at obviously basic Shopify in advance, those are the main, most popular plans. of course, the basic does get you an online store, um, so let's go ahead and compare the features. so, as you can see here, uh, with a basic plan you do get an online store. so that is the differentiator there between um. the starter plan is just to sell products through social and messaging apps, so you don't actually get like a full online store, um, you do get the back end of Shopify, but not like you don't get like a whole website in place to send people to and like a whole like visual website and storefront, uh, an online store, so that's something to consider there. on the basic, you do have, of course, unlimited products, which is really nice. they don't limit you on the products. you can do as many as you want, which is awesome. uh, you have two staff accounts. so the biggest difference really, um, one of the biggest differences between the basic Shopify and advances, just the number of Staff accounts. I mean, you got go from two to five to Fifteen. so if you've got a big team, maybe you have customer support staff already. uh, then, yeah, that's something that you're going to want to take into account. most beginners, people getting just getting started with Shopify- probably staff accounts does not matter to to you at all, it's probably just you running the business anyway, but gotta mention it. and, of course, you have support, and I have personally dealt with the Shopify support team. they are excellent, really great- at handling everything you can call them up and they are excellent at handling any type of problem that you throw at them. um, you know, I've personally use Shopify for a long time and they are really a great platform, uh to use. of course, then you also have the sales channel so you, like I said, you could sell through social media and other online marketplaces. they offer that on on all those other plans. as far as inventory locations, tracking orders and products: uh to different retail stores, warehouses or pop-ups, this would be like if you had a point of sale system and you had a separate inventory. uh warehousing, then you know up to four, up to five and up to eight as follows: uh, manual order creation, so you can create manual orders, discount codes, free SSL certificate, abandoned cart recovery, um gift cards reports, So based sick reports. you know basic reports are pretty nice. if you need something more bigger than that, bigger than the basic reports, then of course standard and advanced are as follows: third party calculated shipping rates. so if you have that, then you know, unfortunately you'd have to jump to the advanced plan. at least, if you need that, there may be a Shopify app that you could use to kind of bypass that in some way. depending on your personal Shopify setup, that could be an option for you.

Ways You Are Overpaying For Shopify Without Realizing It

when it comes to starting your own online store. shopify is one of the best ecommerce platforms out there, but the main problem with shopify is that it can be hard to decide which shopify plan to go with, or how much it really costs when you factor in the cost of third-party apps. now, the right shopify plan for your online store depends on a variety of factors, which include your monthly revenue, your required feature set and your customization needs. now this video will enumerate all the costs and benefits for each shopify plan and prevent you from wasting money on unnecessary features, and my ultimate goal here is to help you understand how much shopify costs and choose the cheapest possible shopify pricing plan that meets your minimum requirements. now, the first question i always get asked is: is shopify free? shopify is not free, but they do offer a 14 day free trial, and during this free trial, you can build an online store and have access to all their tools. however, in order to take transactions online, you have to sign up for a paid plan, and right now, shopify offers five plans. there's shopify lite and nine bucks a month, shopify basic at 29 a month, shopify regular at 79 a month, shopify advanced at 2.99 a month. and shopify plus, which costs over 2 000 a month. now, which shopify plan should you choose now? the following table here is actually taken directly from shopify's website and enumerates all the features for each pricing plan. if you look at this table, you notike a couple things. first of all, the shopify lite plan and the shopify plus plan are missing, and the reason is because the shopify plus plan and the lite plan have very specific use cases which i'll discuss in depth later on this video. second of all, there's actually very little difference between the basic, regular and advanced plans outside of a couple of features and processing fees. so, as a result, your decision between shopify basic, regular and advanced primarily depends on your monthly sales volume and how much you value the extra features versus paying for third-party apps. alright, so here are the features available on all shopify pricing plans. now they all offer abandoned cart recovery, and abandoned cart recovery is a feature where your shopping cart automatikally reaches out to customers who abandon their cart and convince them to complete their purchase. now, shopify's built-in abandoned cart recovery feature is extremely limited because it only allows you to send a single email to customers and, realistikally, any serious ecommerce store owner will use a third-party abandoned cart recovery solution, like clayview. all shopify plans also offer a point of sale solution as well. shopify pos, or point of sale, is their point of sale solution that allows you to access in-person payments at pop-ups, markets, fairs and trade shows. and then, finally, all shopify plans offer a free ssl certificate, discount codes, real-time carrier shipping quotes and unlimited products. now let's tok about the plans. if you have a website and you want to sell just a couple of products, then shopify lite is for you, and it's nine bucks a month. so if you run a popular blog or an existing website and simply want to just add the ability to sell a couple products here and there, then the light plan is for you. the light plan costs nine bucks a month. it allows you to sell on facebook and on your own site through the use of custom buy buttons. now, the important thing to realize about shopify lite is that this plan does not provide you with an online store website. in fact, the lite plan is only for people who already have their own website and would like to accept transactions online. so, for example, if i want to sell widgets on mywifecritterjobcom, i might want to sign up for the shopify lite plan so i can include buy buttons on my blog to sell my products. now if i had a popular facebook page or group, i might want to sign up for shopify lite to sell directly on facebook. so bottom line: the shopify lite plan is only for people who already have a website and would like to accept transactions online, and in addition to the nine dollars a month fee, you'll also have to pay 2.9 percent plus 30 cents in credit card transaction fees if you use shopify payments. now, if your online store makes less than 16 333 dollars per month, go with shopify basic and for more stores out there, the basic plan makes the most economical sense until you start generating more than sixteen thousand three hundred and thirty three dollars in monthly revenue. now here's how to calculate the break-even point: the basic shopify plan charges 2.9 percent plus 30 cents in credit card transaction fees, whereas the main shopify plan charges 2.6 plus 30 cents in credit card transaction fees. that is a difference of 0.3 percent on fees. now the main shopify plan costs 79, whereas the basic shopify plan costs only 29, a difference of 50 bucks. now to make up for that fifty dollar difference in cost, you have to process fifty dollars divided by point three percent or sixteen thousand three hundred thirty three dollars to break even in terms of credit card fees. now feature wise. the one major difference between the main shopify plan and the basic plan is that the main plan offers gift cards and an advanced report builder. now, at first glance, the lack of gift card capability sounds like a deal breaker, but there's actually many shopify third-party apps that will implement this functionality for you. so, for example, the bold discount app offers a very powerful discount engine for only 15 a month. now, while the professional reports you get with the main plan are useful, they alone do not justify the added fifty dollar cost of the main plan. now, if your online store makes between sixteen thousand three hundred and thirty three dollars a month- and a hundred and ten thousand dollars a month go with the shopify main plan. in fact, feature wise- there's almost zero reason to sign up for the advanced shopify plan until you exceed 110 000 a month. now, if you look at the main shopify plan, you literally get 99 of the features of the advanced shopify plan for only 79 bucks, which makes this plan the sweet spot for most six and seven figure store owners. now the only reason it's time for the advanced shopify plan at this revenue tier is if you require more than 15 staff accounts, but realistikally a store at this level you're not going to have 15 employees. if you aren't using shopify payments, then shopify charges you a credit card transaction fee, which are drastikally reduced on the advanced shopify plan. so instead of paying one percent in extra fees on the basic plan you only get charge point five percent. if you want to show calculated shipping rates at checkout, then go with the advanced plan. but in my experience showing the exact shipping rate during checkout is overrated. but for some businesses it might be important. now. if your online store makes between 110k a month and 680k per month, go with the shopify advance plan. now. the advanced shopify plan offers the lowest credit card transaction fees of all the main plans, including a couple of extra nice to have features. so, for example, at this revenue level, you're probably already handling your shipping via a third-party vendor like ship station or shipping easy. as a result, it might be nice to show you calculated rates during checkout instead of using a table rate or a flat rate solution. now, if you don't have a bookkeeper or an analytiks member on your staff, shopify's advanced reports will come in handy for projecting your future revenue. but outside of that, you should just stik with the advanced shopify plan until you hit 680k a month in revenue or, if you require the advanced feature set of shopify plus, if your online store makes over 680k per month, go with shopify plus, just for the savings on credit card transaction fees alone. at this tier, your credit card processing fees plummet to only 2.15, which is on par with what you can get with a regular merchant account and gateway combo, but outside

shopify pos plans - shopify pricing & plans | is shopify expensive or not? (2020)

all right. so let's have a look at these plans. what actually is Shopify offering us? now to get to the plan? it's not gonna be that difficult because, as you've seen the entire time, we've got to select a plan in our face. you know no mistake there. so all you got to do is click on the select a plan button and here we go. so what I'm going to do is I'm just gonna put it all into one page, so I hope you can see that nice and clearly. now what we have is the twenty nine a month plan, the seventy nine a month plan and the two hundred and ninety-ninth a month plan. now, these different plans are going to reflect your situation or, potentially, your customers situation. all right, so obviously your eye is drawn immediately to the price, but there is a little bit more to it than that, okay. so first of all, the transaction fees. that's a two percent transaction fee, okay here. on the 29 month plan, one percent on the 79th minute plan, add half percent on the the two nine nine plan. okay. now, if you do the math, basically, on this one here, if you're making over five thousand a month in sales, which is, you know, a very modest store, then you'd be better off with a seventy, nine month plan, because you get to save on the transaction fees. equally, as you go forward to this three hundred. you know, as you get bigger and bigger, the transaction fees are going to get less and less. just in case you're wondering, the transaction fee is the fee that you are going to pay Shopify. all right, you may have other fees- I toked about Shopify payments before- but basically you may have other fees you're gonna have to pay, say, PayPal, for example- but these are the fees that you are going to pay Shopify, all right. now the second thing to look at is staff accounts, and these are accounts that you know, let's say, individual logins for people. so if you're again, if you're a small business just starting out to staff accounts- in other words, you and somebody else- it's probably going to be fine. but if you're running a big business, then you can need an awful lot more, and here we got 15, all right. a next thing to think about is the shipping discount, and this relates to buying and printing shipping labels. okay, as you can see when we hover over the information bubble there. now, if you're doing drop shipping, for example, and you're not involved with shipping labels, then this is not going to be relevant. but if you're running your own store selling your own products, then this may be relevant, and so Shopify gives you an increased discount on your buying and printing of shipping labels as you go towards the more important plans. now the last thing is - I just want to draw your attention to the text here- okay, in each one of these things. so this one is like: just start selling your products on on your secure and beautiful online store. okay, fair enough. this one toks about getting more sales with features like gift cards, professional reports, fraud analysis tools and abandoned cart recovery. now, in my opinion, this one is the most important: the abandoned cart recovery. okay, because two-thirds of people, believe it or not, when it gets the checkout, will leave without actually paying, and abandon cart recovery is a massive part of e-commerce. now this cut Bandon cart recovery system built into it. okay, but that doesn't mean that on this cheaper plan, that you can't install an abandoned cart recovery app. okay, we're going to tok about apps shortly, but basically as an add-on afterwards once, if you buy this twenty nine plan, you can still get an abandoned cart recovery now. also, in my experience, it's very difficult to find a free abandoned cart recovery- or a good one at least- so there's gonna be an additional cost over here for abandoned cart recovery. so you know, arguably, by the time you've added in the abandoned cart recovery here, there's not much difference between, perhaps, these two plans. you also get the fraud analysis, which is quite nice. it's basically, you know, enables you to assess, prior to actually dispatching an order, whether this is potential fraud, which is obviously also a big deal in e-commerce. and getting gift cards and professional reports, which, in my opinion, yeah, okay, nice to have, but not necessarily essential. and then, as we move to the big one here, we've got an advance report builder and third-party calculating shipping and all kinds of stuff. yeah. so let's just step back from all of that just for a moment because, as I said right at the beginning, it depends so much on your situation. so my advice is that if you are a, a solopreneur, one-man band, right, let's say, and you're just getting started in e-commerce, I would go for this twenty nine month plan, alright. and if you're advising somebody who's also in that situation, I would go with the twenty nine month plan, okay. if you're somebody who is already got, let's say, quite a bit of experience in e-commerce, you know a lot about it. you know that this, your Shopify store, is going to be a success. you know pretty early on because you've got a ton of experience behind you. then I would go straight for the $79 plan, quite frankly, alright. and if you're clearly a big, well-established business, you're going to go over here to the two nine nine plan, alright. so those are your three options. now the other thing that you need to know is that all of these you can upgrade to and also downgrade from at any time. so let's tell you. so you take basic Shopify at 29 and then you think you know what I really want: a Bandhan cart recovery tool available in the 79 month plan. you can simply upgrade all the other way around. you buy this and then you think, no, no, it's too expensive. yeah, because I'm aware that $79 a month for a lot of people that can be a big deal. yeah, I'm fully aware of that. so you might think, well, that's too expensive, I'm going to downgrade so you can do all these things. yeah, it's a very, very nice, flexible system. so have a look at those, think about your situation or the customer you're advising their situation and choose one of the plans. now what I'm going to do is I'm going to go for the 79 month plan, alright, so I'm going to choose this plan and then you know, it's just a question of putting in your credit card details. now what I would say for the billing cycle, I don't really see any reason why you would go for anything but build me once a month for $79 again. this is- you're probably in a fluid situation, maybe just trying something out. things change so quickly you might wanna upgrade, downgrade, etc. that's really not much point in paying for, let's say, three years in advance. I don't think, even though it's an option. anyway, that's up to you. but anyway, go ahead and once you've got your plan, put your details in there and I'll see you on the other side once we've got that plan all set up.