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Shopify Store Done RIGHT

Published on: December 13 2022 by Arie Scherson

Are you planning to start an online business? If yes, then you must have heard about Shopify. It is a platform that allows you to create an online store and sell products. However, creating a Shopify store is not enough. You need to make sure that your store is done right to attract potential customers and increase sales.

Sub-heading 1: Choosing the Right Theme

The theme of your Shopify store plays a crucial role in attracting customers. It should be visually appealing, user-friendly, and optimized for mobile devices. Here are some tips to choose the right theme:

- Look for a theme that matches your brand identity and product niche

- Check the reviews and ratings of the theme before installing it

- Test the theme on different devices to ensure its responsiveness

Sub-heading 2: Adding High-Quality Product Images

Product images are the first thing that customers see when they visit your store. Therefore, it is essential to add high-quality images that showcase your products in the best possible way. Here are some tips to add high-quality product images:

- Use a professional camera or hire a photographer to take product photos

- Show the products from different angles and in different settings

- Optimize the images for web by compressing them without losing quality

Sub-heading 3: Writing Compelling Product Descriptions

Product descriptions are not just about describing your products. They should be compelling enough to convince customers to buy them. Here are some tips to write compelling product descriptions:

- Use descriptive words that highlight the benefits and features of your products

- Use bullet points to make the descriptions easy to read

- Add customer reviews and ratings to build trust and credibility

Sub-heading 4: Offering Multiple Payment Options

Customers prefer online stores that offer multiple payment options. Therefore, it is essential to integrate different payment gateways into your Shopify store. Here are some popular payment gateways:

- PayPal

- Stripe

- Authorize.net

- Apple Pay

- Amazon Pay

Sub-heading 5: Providing Excellent Customer Support

Providing excellent customer support is crucial to retain customers and build a loyal customer base. Here are some tips to provide excellent customer support:

- Respond to customer queries and complaints promptly

- Provide multiple ways for customers to contact you, such as email, phone, and live chat

- Offer refunds and returns policies to build trust and credibility

Creating a Shopify store is easy, but making sure that it is done right requires effort and attention to detail. By following the tips mentioned above, you can create a Shopify store that attracts potential customers and increases sales. Remember, the key is to provide a seamless and enjoyable shopping experience for your customers.

In this article, we will be analyzing a successful Shopify store called Vanquish Fitness. We will examine how they are able to compete with bigger brands and generate over five million dollars in sales per month. We will also explore the importance of building a community and making your brand personal.


- Vanquish Fitness is a clean and simple store design, which is congruent with their product images, fonts, and colors.

- They utilize their Instagram feed on their website to show that they are a community, which is important in making customers feel like they are part of something.

- Vanquish Fitness has a lifestyle brand philosophy, which is evident in their Instagram posts that focus more on a lifestyle rather than just their clothes.

- They are utilizing new Instagram features like Reels to reach more people for free and also run ads on YouTube, which are little workout tutorials.

- Vanquish Fitness has over a quarter million followers on Facebook but the reach seems to be low as they only get around 60 likes on a post.

- Their landing page is simple, but it works well for them because at the end of the day, it is the community, product, and overall vibe of the brand that sells.

- Building a community and making your brand personal is important, although it is not necessary to make your business personal.

Vanquish Fitness is a successful Shopify store that has been able to compete with bigger brands by building a community and making their brand personal. They utilize social media platforms like Instagram and YouTube to reach a wider audience and engage with their customers. They also have a simple landing page design that works well for them because they focus more on their community, product, and overall brand vibe. Building a community and making your brand personal are important aspects of any business, although it is not necessary to make your business personal.

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