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This 1 Strategy Grew Her Water Bottle Brand To 10M+ With Alicia Reynoso

Published on: December 9 2022 by MyWifeQuitHerJob Ecommerce Channel

Alicia Reynoso is a successful entrepreneur who grew her water bottle brand to 10M using one strategy. Her story is inspiring for anyone who wants to start their own business.

Heading 1: The Strategy That Grew Her Water Bottle Brand

Alicia Reynoso's water bottle brand became successful because of one strategy: influencer marketing. She reached out to influencers on social media and asked them to promote her brand. This helped her reach a wider audience and gain more customers.

Sub-heading 1.1: How Influencer Marketing Works

Influencer marketing involves collaborating with social media influencers to promote your brand. These influencers have a large following on social media and can help you reach a wider audience. By working with influencers, Alicia was able to get her brand in front of more people and increase sales.

Sub-heading 1.2: Choosing the Right Influencers

When choosing influencers to work with, it's important to find ones that align with your brand values and target audience. Alicia made sure to work with influencers who were interested in health and wellness, which aligned with her brand.

Sub-heading 1.3: Measuring the Success of Influencer Marketing

To measure the success of her influencer marketing strategy, Alicia tracked sales and engagement on social media. She also asked her customers how they heard about her brand. By doing this, she was able to see the impact that influencer marketing had on her business.

Heading 2: Other Strategies That Helped Alicia's Brand Grow

In addition to influencer marketing, Alicia used other strategies to grow her brand. These included:

- Creating high-quality products that customers loved

- Offering excellent customer service

- Building a strong social media presence

- Using email marketing to keep customers engaged

Sub-heading 2.1: Creating High-Quality Products

Alicia's water bottles were made with high-quality materials and had unique designs. This helped her stand out from other water bottle brands and attract customers.

Sub-heading 2.2: Offering Excellent Customer Service

Alicia made sure to provide excellent customer service to her customers. This helped her build a loyal customer base and attract new customers through word-of-mouth.

Sub-heading 2.3: Building a Strong Social Media Presence

Alicia used social media to connect with her customers and build a community around her brand. She shared photos and videos of her products, as well as health and wellness tips.

Sub-heading 2.4: Using Email Marketing

Alicia used email marketing to keep her customers engaged and informed about new products and promotions. This helped her retain customers and increase sales.

Alicia Reynoso's success story shows the power of influencer marketing and other strategies in growing a business. By creating high-quality products, offering excellent customer service, building a strong social media presence, and using email marketing, she was able to grow her water bottle brand to 10M.

This 1 Strategy Grew Her Water Bottle Brand To 10M+ With Alicia Reynoso

In this article, we will discuss the journey of Alicia Reynoso, founder of Live Infinitely, who turned her water bottle and outdoor gear brand into an eight-figure business by building communities and using Facebook ads. We will explore her strategies for building a profitable business, including how she validated her products on Amazon, her approach to Facebook ads, and how she built her community.

Validating Products on Amazon:

- Started off with a cooling towel, but it failed.

- Chose water bottles as the first product in 2015.

- Used Google ads and the halo effect from Amazon to drive traffic.

- Joined Blue Ribbon with Ezra Firestone to diversify revenue in 2018.

- Started the website to have control over the business.

- Initially used testimonials as ads on Facebook.

Approach to Facebook Ads:

- Initially focused on the product, but it didn't work.

- Later shifted focus to the transformation that the brand offers.

- Used native content and reviews to create ads.

- Focused on lead acquisition after the community was established.

- Achieved a return on ad spend of 2-2.5 for top-of-funnel cold traffic.

- Upselling on accessories made the business profitable

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