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What Is Affiliate Marketing & How to Start Making Money (BEGINNER FRIENDLY)

Published on: December 9 2022 by Buildapreneur

What Is Affiliate Marketing & How to Start Making Money (BEGINNER FRIENDLY)

What Is Affiliate Marketing & How to Start Making Money (BEGINNER FRIENDLY)

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00:00:00 00:00:03 six years ago i didn't even know what
00:00:01 00:00:06 affiliate marketing was but if you fast
00:00:03 00:00:08 forward today it's all i do every single
00:00:06 00:00:10 day and i'm able to make five times as
00:00:08 00:00:11 much as i did before with half as much
00:00:10 00:00:13 work but what exactly is affiliate
00:00:11 00:00:15 marketing and is it really possible to
00:00:13 00:00:16 make a full-time income with something
00:00:15 00:00:18 like this this video is going to dive in
00:00:16 00:00:20 and show you exactly what it is and
00:00:18 00:00:22 we're going to go look at the most
00:00:20 00:00:24 common ways that affiliate marketers are
00:00:22 00:00:25 making full-time incomes using this
00:00:24 00:00:27 method but most importantly we're going
00:00:25 00:00:29 to show you how you the viewer can get
00:00:27 00:00:30 started with something like this first
00:00:29 00:00:33 let's tok about what exactly affiliate
00:00:30 00:00:33 marketing is
00:00:34 00:00:38 now by and far the most common way that
00:00:37 00:00:40 people do affiliate marketing is they
00:00:38 00:00:42 build up audiences online and then they
00:00:40 00:00:44 sell them a product what i mean by that
00:00:42 00:00:46 is they go build up an audience on a
00:00:44 00:00:48 place like facebook or youtube or
00:00:46 00:00:50 instagram or tiktok they build up a
00:00:48 00:00:53 bunch of followers then they go promote
00:00:50 00:00:55 another company's product to those
00:00:53 00:00:57 followers now the way that an affiliate
00:00:55 00:00:58 marketer gets paid is they signed up to
00:00:57 00:01:01 be an affiliate of that company that
00:00:58 00:01:04 company in return gives them a special
00:01:01 00:01:05 link that is only theirs for example you
00:01:04 00:01:07 can see on the screen here an affiliate
00:01:05 00:01:09 for any of the products that i sell
00:01:07 00:01:11 would have a link that looks just like
00:01:09 00:01:13 this now it's important to note at the
00:01:11 00:01:16 end you can see it's got a referral
00:01:13 00:01:18 equals spencer 68. that's the part
00:01:16 00:01:21 that's unique to the affiliate so
00:01:18 00:01:23 anybody that clicks this link and then
00:01:21 00:01:25 buys a product on that site will now
00:01:23 00:01:28 result in me getting commissions because
00:01:25 00:01:29 this is my unique affiliate link now i'm
00:01:28 00:01:31 going to tell you about something even a
00:01:29 00:01:32 little bit cooler probably a vast
00:01:31 00:01:34 majority of affiliate marketers out
00:01:32 00:01:36 there don't even understand how this
00:01:34 00:01:38 works if someone goes and clicks your
00:01:36 00:01:39 link they head over to the website but
00:01:38 00:01:40 then they get distracted right as people
00:01:39 00:01:42 do and they go somewhere else and then a
00:01:40 00:01:44 few days later they're like oh i forgot
00:01:42 00:01:46 to buy this so they go back to the
00:01:44 00:01:47 website every single time this is where
00:01:46 00:01:49 cookies come into play so when someone
00:01:47 00:01:50 clicks a link like what we're seeing on
00:01:49 00:01:53 the screen right here the website that
00:01:50 00:01:54 they go to is actually going to save
00:01:53 00:01:56 information
00:01:54 00:01:58 on their computer now i'm sure privacy
00:01:56 00:02:01 advocates don't love that idea what this
00:01:58 00:02:06 information does is allows the company
00:02:01 00:02:08 to know 30 60 90 or even 120 days later
00:02:06 00:02:10 where that referral came from found it
00:02:08 00:02:12 for example if you go into the files in
00:02:10 00:02:14 my chrome browser right now you'll see
00:02:12 00:02:17 one of the files right here called under
00:02:14 00:02:20 dash hstc but if you look in there one
00:02:17 00:02:23 of the sub files there actually has r
00:02:20 00:02:25 under dash spencer 68 right that same
00:02:23 00:02:27 code that we just saw here a few seconds
00:02:25 00:02:29 ago so when someone clicks that link it
00:02:27 00:02:31 actually saves just a tiny file on their
00:02:29 00:02:33 computer so that they now know the
00:02:31 00:02:36 company now knows this person was
00:02:33 00:02:37 referred by spencer 68 which is me i'm
00:02:36 00:02:39 now going to get paid even though i
00:02:37 00:02:42 actually sent this person to that
00:02:39 00:02:43 website 30 60 90 days ago so cookies are
00:02:42 00:02:46 a huge part of affiliate marketing and
00:02:43 00:02:49 what makes it such a profitable industry
00:02:46 00:02:50 i got cookies so to become an affiliate
00:02:49 00:02:52 of most companies there's two routes
00:02:50 00:02:54 some companies just allow you to go and
00:02:52 00:02:56 sign up for example if you want to sign
00:02:54 00:02:57 up for my affiliate program all you
00:02:56 00:02:58 would have to do is enter in your
00:02:57 00:02:59 information right here to create an
00:02:58 00:03:01 account once you have an account it
00:02:59 00:03:02 would look like this and you would be
00:03:01 00:03:03 given an affiliate link that looks just
00:03:02 00:03:05 like this one you're seeing on the
00:03:03 00:03:07 screen now it's not that easy for all
00:03:05 00:03:08 companies and a lot of big companies
00:03:07 00:03:10 actually require you to put in some
00:03:08 00:03:11 information and apply and then get
00:03:10 00:03:13 approved but a lot of affiliate
00:03:11 00:03:14 marketers get approved because you have
00:03:13 00:03:16 to look at this from the company's
00:03:14 00:03:18 perspective there's not a lot they have
00:03:16 00:03:20 to lose here right they only pay you
00:03:18 00:03:22 when you send them someone and it
00:03:20 00:03:23 results in a sale so if you don't send
00:03:22 00:03:25 them anybody and they don't get any
00:03:23 00:03:27 sales you're really not a ton of skin
00:03:25 00:03:28 off their back do they know each other
00:03:27 00:03:30 so let's tok about the three primary
00:03:28 00:03:32 ways that affiliate marketers are using
00:03:30 00:03:34 these links and getting people to click
00:03:32 00:03:36 these links and then making money now
00:03:34 00:03:38 the first way is by and far my favorite
00:03:36 00:03:39 way that people do this and i think it's
00:03:38 00:03:41 the easiest way for new people to get
00:03:39 00:03:42 started because it doesn't require a ton
00:03:41 00:03:46 of skill now the way they do this is
00:03:42 00:03:46 they use search engines
00:03:47 00:03:50 i tok about search engines i'm toking
00:03:48 00:03:52 about google i'm toking about youtube
00:03:50 00:03:54 i'm toking about pinterest when we have
00:03:52 00:03:56 a problem and we want a solution a vast
00:03:54 00:03:58 majority of us head straight over to
00:03:56 00:03:59 google and start to search or we head
00:03:58 00:04:01 straight over to youtube and start to
00:03:59 00:04:03 search for a solution to our problem so
00:04:01 00:04:05 an affiliate marketer will create
00:04:03 00:04:07 content around these solutions and then
00:04:05 00:04:09 it will naturally include an affiliate
00:04:07 00:04:11 link a great example of this could be
00:04:09 00:04:12 best stroller for babies right a new
00:04:11 00:04:14 father or a new mother is about to have
00:04:12 00:04:15 a baby well someone could put a piece of
00:04:14 00:04:17 content out on youtube a piece of
00:04:15 00:04:19 content out on google that toks about
00:04:17 00:04:21 the best stroller for babies and then in
00:04:19 00:04:23 the description or in that blog post
00:04:21 00:04:24 they can put this affiliate link that
00:04:23 00:04:26 we're looking at right here and refer
00:04:24 00:04:27 them to a product that can actually help
00:04:26 00:04:30 them solve the problem they're looking
00:04:27 00:04:31 for job well done so i love this method
00:04:30 00:04:33 because you're actually just out there
00:04:31 00:04:34 helping people and getting paid and the
00:04:33 00:04:35 people that you're helping don't even
00:04:34 00:04:37 have to pay you to help them now there's
00:04:35 00:04:41 a there's a few different routes we take
00:04:37 00:04:41 the easiest route is product reviews
00:04:42 00:04:46 for example one of my favorite products
00:04:44 00:04:47 that i use is called active campaign and
00:04:46 00:04:49 it's a software that i use a lot in my
00:04:47 00:04:50 business so i made a review of
00:04:49 00:04:51 activecampaign people that are
00:04:50 00:04:53 interested in buying activecampaign
00:04:51 00:04:54 might be hesitant in the beginning to
00:04:53 00:04:56 put out a lot of money so they search
00:04:54 00:04:58 out a review to see if it actually will
00:04:56 00:05:00 solve their problem when they type that
00:04:58 00:05:02 in the first video that shows up is me
00:05:00 00:05:03 there i am and i've made a review and i
00:05:02 00:05:05 demo the product and help them to make a
00:05:03 00:05:07 buying choice and say hey this is how
00:05:05 00:05:08 i'm using activecampaign i love it it's
00:05:07 00:05:10 working for me then i take that
00:05:08 00:05:12 affiliate link that activecampaign has
00:05:10 00:05:13 given me and i put it down in the
00:05:12 00:05:15 description another great way you can go
00:05:13 00:05:17 about this easily is doing comparisons
00:05:15 00:05:21 so competitors of activecampaign are
00:05:17 00:05:22 other softwares like mailchimp
00:05:21 00:05:24 so you can see on the screen right there
00:05:22 00:05:26 i make a mailchimp review and i compare
00:05:24 00:05:28 it to activecampaign and then i tell
00:05:26 00:05:29 people hey i much prefer activecampaign
00:05:28 00:05:31 and i use my affiliate link to active
00:05:29 00:05:32 campaign to get them to go sign up for
00:05:31 00:05:34 activecampaign so that's the first type
00:05:32 00:05:35 of video just reviews and comparisons
00:05:34 00:05:36 very easy to do now the next type of
00:05:35 00:05:38 video that we'll do in these search
00:05:36 00:05:42 engines is how-to videos and there's an
00:05:38 00:05:44 endless number of these that we can do
00:05:42 00:05:46 so a great example of this is i've got a
00:05:44 00:05:47 video uh how teaching people how to get
00:05:46 00:05:49 a bitcoin wallet there's a lot of people
00:05:47 00:05:50 diving into bitcoin right now they don't
00:05:49 00:05:51 understand it they know they need a
00:05:50 00:05:53 wallet but they don't understand how
00:05:51 00:05:55 that works so i made a video you can see
00:05:53 00:05:57 right there how to get a bitcoin wallet
00:05:55 00:05:59 and it's got almost 400 000 views now
00:05:57 00:06:01 when someone watches this video i show
00:05:59 00:06:03 them how i've gotten a bitcoin wallet
00:06:01 00:06:05 and i send them to a product that they
00:06:03 00:06:07 can pay for to have a bitcoin wallet now
00:06:05 00:06:09 that's the product i use and the company
00:06:07 00:06:11 which is coinbase actually pays me 10
00:06:09 00:06:13 every time i send them a referral that
00:06:11 00:06:15 signs up so you can see here i've helped
00:06:13 00:06:16 the user right they're trying to figure
00:06:15 00:06:18 out how to get a bitcoin wallet and i've
00:06:16 00:06:20 showed them and they now know i've
00:06:18 00:06:21 helped me because i've made ten dollars
00:06:20 00:06:23 if they sign up and i've helped the
00:06:21 00:06:25 company because they now have a
00:06:23 00:06:28 long-term customer at a profitable price
00:06:25 00:06:31 point so this method if done right is a
00:06:28 00:06:31 win-win-win for everybody
00:06:33 00:06:36 and all you've got to do as an affiliate
00:06:34 00:06:38 marketer is produce content that can
00:06:36 00:06:40 revolve around your affiliate link and
00:06:38 00:06:42 then send people to your affiliate link
00:06:40 00:06:44 somewhere in that content that is method
00:06:42 00:06:48 one let's tok about method two and that
00:06:44 00:06:49 is using social media
00:06:48 00:06:50 so we've toked about google we've
00:06:49 00:06:52 toked about youtube these search
00:06:50 00:06:54 engines but there's other sites right
00:06:52 00:06:55 facebook instagram tiktok all these
00:06:54 00:06:57 sites that are more social media where
00:06:55 00:06:58 people are sitting there scrolling and
00:06:57 00:07:00 getting entertained and stuff like that
00:06:58 00:07:02 so this is very very similar they build
00:07:00 00:07:03 up an audience in a very specific
00:07:02 00:07:05 category then they go find a product
00:07:03 00:07:07 that most closely matches their category
00:07:05 00:07:08 and will most benefit their audience and
00:07:07 00:07:10 then they present the product so for
00:07:08 00:07:12 example you can see right here i've got
00:07:10 00:07:14 a tiktok account with almost 500 000
00:07:12 00:07:16 followers that are all interested in
00:07:14 00:07:17 side hustles so when i'm ready to
00:07:16 00:07:19 promote a new product in the side hustle
00:07:17 00:07:21 space i go find a product that will help
00:07:19 00:07:23 people develop a side hustle and maybe a
00:07:21 00:07:25 specific category of side hustles then
00:07:23 00:07:27 i'll go make some tiktok videos about
00:07:25 00:07:28 that partikular method of side hustling
00:07:27 00:07:30 then i'll go just put a link in the
00:07:28 00:07:31 profile of my tiktok page and i'll
00:07:30 00:07:32 tell people to go click that link if
00:07:31 00:07:34 they're interested in learning more
00:07:32 00:07:36 about this partikular side hustle that
00:07:34 00:07:37 i'm presenting to them now this is a
00:07:36 00:07:38 little bit harder than just taking
00:07:37 00:07:40 someone that's already looking for a
00:07:38 00:07:41 product review and putting it in front
00:07:40 00:07:43 of them but it's not a lot harder and
00:07:41 00:07:45 it's a lot more fun where you can just
00:07:43 00:07:46 sit there and put out content build up
00:07:45 00:07:47 an audience and then when you're ready
00:07:46 00:07:49 you can present them with some kind of
00:07:47 00:07:50 affiliate offer for a product that you
00:07:49 00:07:52 like and that excites you and that you
00:07:50 00:07:54 think can help them now the third and
00:07:52 00:07:55 final way which i will give you full
00:07:54 00:07:57 disclosure and say this is not the
00:07:55 00:07:59 method i use and it's not what i'm most
00:07:57 00:08:02 familiar with but i have done it this is
00:07:59 00:08:02 using paid ads
00:08:03 00:08:06 this is very different than the first
00:08:04 00:08:08 two ways it's conceptually very very
00:08:06 00:08:10 easy and as we tok about this you'll
00:08:08 00:08:12 see it makes sense and it's very very
00:08:10 00:08:14 easy to get started with this what's
00:08:12 00:08:17 hard is to make an ad where you spend
00:08:14 00:08:18 less money than you make do the math
00:08:17 00:08:20 okay so you've got to have an ad where
00:08:18 00:08:22 you spend 500 and you make a thousand
00:08:20 00:08:24 dollars instead of an ad where you spend
00:08:22 00:08:28 a thousand dollars and you make 500 or
00:08:24 00:08:28 in other words you lose 500
00:08:28 00:08:31 so this is how affiliate marketers do
00:08:30 00:08:33 that in this space you can see right
00:08:31 00:08:34 here cnn bunch of sites have ads like
00:08:33 00:08:36 these in the bottom right you kind of go
00:08:34 00:08:38 through the the content the text of the
00:08:36 00:08:40 website and then at the bottom there's
00:08:38 00:08:41 all these weird random ads that you have
00:08:40 00:08:43 no idea what they're doing there but
00:08:41 00:08:45 let's look at this one right here this
00:08:43 00:08:46 one gummy is a game changer with pain
00:08:45 00:08:48 management right it just looks like some
00:08:46 00:08:50 random post that maybe cnn wrote what it
00:08:48 00:08:52 actually is is an ad from an affiliate
00:08:50 00:08:54 who's paying to get that ad put there
00:08:52 00:08:56 now when you go there you can see right
00:08:54 00:08:57 here it takes you to a kind of a page
00:08:56 00:08:59 with a bunch of content writing about
00:08:57 00:09:02 these gummies right but what do we have
00:08:59 00:09:03 here we've got a link to these gummies
00:09:02 00:09:05 okay this could be an affiliate or it
00:09:03 00:09:07 could be an actual could be the actual
00:09:05 00:09:08 producers of these but you can see here
00:09:07 00:09:10 they're going to take you through this
00:09:08 00:09:11 process of qualifying for discounts and
00:09:10 00:09:13 stuff like that
00:09:11 00:09:15 skip these steps and eventually they're
00:09:13 00:09:17 going to try to sell me something now
00:09:15 00:09:19 it's most likely that an affiliate
00:09:17 00:09:21 actually sent put that ad in front of me
00:09:19 00:09:23 right there and now we're moving through
00:09:21 00:09:25 the sales process to buy these gummies
00:09:23 00:09:27 you can see at the top in the url i
00:09:25 00:09:28 don't understand what most of this means
00:09:27 00:09:30 but you can bet there's probably an
00:09:28 00:09:33 affiliate id hidden somewhere in all of
00:09:30 00:09:35 that text so the goal here is let's say
00:09:33 00:09:37 it costs one cent for them to get you to
00:09:35 00:09:40 click this ad right here right well
00:09:37 00:09:42 their goal is that on average they make
00:09:40 00:09:44 two cents for every person that clicks
00:09:42 00:09:46 that link that means they're spending
00:09:44 00:09:48 one cent making two cents well now they
00:09:46 00:09:50 can go scale that and spend for one
00:09:48 00:09:51 thousand dollars and make two thousand
00:09:50 00:09:52 dollars and then scale again and spend a
00:09:51 00:09:54 hundred thousand dollars and make two
00:09:52 00:09:56 hundred thousand dollars it's a very
00:09:54 00:09:58 simple to understand method but but
00:09:56 00:09:59 getting everything refined and honed in
00:09:58 00:10:01 so that you're able to make that happen
00:09:59 00:10:02 is actually significantly harder now
00:10:01 00:10:04 there is a link down below if you want
00:10:02 00:10:06 to learn more about this method i don't
00:10:04 00:10:08 teach it but it's a link to a resource
00:10:06 00:10:09 where someone does teach this so if any
00:10:08 00:10:10 of these methods appeal to one of these
00:10:09 00:10:12 methods just seems like something you
00:10:10 00:10:14 could do for years and years and years
00:10:12 00:10:16 then maybe affiliate marketing is for
00:10:14 00:10:17 you now we do have links down below to
00:10:16 00:10:18 resources that's what affiliate
00:10:17 00:10:19 marketers do so if you want to get
00:10:18 00:10:21 started in any of these different
00:10:19 00:10:22 methods we've got links to different
00:10:21 00:10:24 resources some are mine some are other
00:10:22 00:10:26 people's summer affiliate links where
00:10:24 00:10:27 you can go and get started to learn more
00:10:26 00:10:29 about any of these different methods
00:10:27 00:10:31 mentioned in the video and don't forget
00:10:29 00:10:34 if making money online is your thing
00:10:31 00:10:36 give this channel a ring
00:10:34 00:10:38 oh gosh that was so embarrassing but
00:10:36 00:10:39 seriously subscribe to this channel if
00:10:38 00:10:41 you want to learn how to make money
00:10:39 00:10:42 online and don't forget the next video
00:10:41 00:10:45 will continue you and your affiliate
00:10:42 00:10:45 marketing journey