TikTok Ad Targeting & Audience in Argentina 2024

by Werner Geyser Last Updated: October 12 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Argentina. TikTok Ad Targeting in Argentina now has more than 36.6M Audience.

In September 2026, Ad Targeting in Argentina exceeds 36.2M.

In October 2026, Ad Targeting in Argentina exceeds 36.6M, an increase of +323K, and the GDP per capita in Argentina is $8.4K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Argentina Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    20.5M
    56.07%
  • FEMALE
    16M
    43.93%

TikTok Targeting Audience Argentina Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.6M
    20.8%
  • 25-34
    16M
    43.96%
  • 35-44
    6.1M
    16.87%
  • 45-54
    3.5M
    9.79%
  • 55+
    3.1M
    8.59%

TikTok Targeting Audience Argentina Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    5M
    44.09%
  • Apple
    3.2M
    28.78%
  • Motorola
    2.3M
    20.78%
  • Xiaomi
    513K
    4.51%
  • LG
    87K
    0.77%
  • OPPO
    32K
    0.28%
  • HUAWEI
    24K
    0.21%
  • RealMe
    22K
    0.19%
  • ZTE
    10K
    0.09%
  • Nokia
    9K
    0.08%
  • Vivo
    6K
    0.05%
  • TECNO
    6K
    0.05%
  • OnePlus
    3K
    0.03%
  • Honor
    3K
    0.03%
  • SONY
    2K
    0.02%
  • Infinix
    2K
    0.02%
  • ITEL
    2K
    0.02%
  • Zen Admire Unity
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Argentina Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    35.6M
    83.59%
  • English
    1.6M
    3.87%
  • Portuguese
    1.2M
    2.82%
  • Tamil
    1M
    2.35%
  • Italian
    716K
    1.68%
  • Telugu
    350K
    0.82%
  • French
    227K
    0.53%
  • Malayalam
    185K
    0.43%
  • Swedish
    173K
    0.41%
  • Turkish
    154K
    0.36%
  • Vietnamese
    137K
    0.32%
  • Japanese
    135K
    0.32%
  • Kannada
    120K
    0.28%
  • Dutch
    120K
    0.28%
  • Polish
    94K
    0.22%
  • Hungarian
    90K
    0.21%
  • Finnish
    89K
    0.21%
  • Russian
    79K
    0.19%
  • Malay
    72K
    0.17%
  • Hindi
    71K
    0.17%
  • Romanian
    65K
    0.15%
  • Traditional Chinese
    57K
    0.13%
  • Indonesian
    49K
    0.11%
  • Marathi
    34K
    0.08%
  • Korean
    33K
    0.08%
  • Gujarati
    23K
    0.05%
  • Thai
    21K
    0.05%
  • Punjabi
    16K
    0.04%
  • German
    11K
    0.03%
  • Ukrainian
    6K
    0.01%
  • Hebrew
    4K
    0.01%
  • Arabic
    4K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Argentina Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • News & Entertainment
    33.3M
    7.34%
  • Food & Beverage
    31.2M
    6.88%
  • Apps
    30.6M
    6.73%
  • Education
    29.9M
    6.59%
  • Games
    28.7M
    6.31%
  • Sports & Outdoors
    28.2M
    6.21%
  • Life Services
    28M
    6.17%
  • Apparel & Accessories
    28M
    6.16%
  • Appliances
    23.7M
    5.23%
  • Tech & Electronics
    23.7M
    5.22%
  • Beauty & Personal Care
    23.2M
    5.12%
  • Vehicles & Transportation
    22.2M
    4.89%
  • Business Services
    22.1M
    4.87%
  • Home Improvement
    21.1M
    4.65%
  • Household Products
    19.8M
    4.37%
  • Travel
    17.6M
    3.89%
  • Pets
    15.3M
    3.37%
  • Baby, Kids & Maternity
    13M
    2.86%
  • Financial Services
    10.6M
    2.35%
  • E-Commerce
    3.6M
    0.8%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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