TikTok Ad Targeting & Audience in Chile 2024

by Werner Geyser Last Updated: December 3 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Chile. TikTok Ad Targeting in Chile now has more than 18.3M Audience.

In November 2025, Ad Targeting in Chile exceeds 18.1M.

In December 2025, Ad Targeting in Chile exceeds 18.3M, an increase of +171K, and the GDP per capita in Chile is $13.2K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Chile Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    10.5M
    57.64%
  • FEMALE
    7.7M
    42.36%

TikTok Targeting Audience Chile Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.01%
  • 18-24
    3.4M
    18.79%
  • 25-34
    7.9M
    43.5%
  • 35-44
    3M
    16.46%
  • 45-54
    1.8M
    10.27%
  • 55+
    2M
    10.98%

TikTok Targeting Audience Chile Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    2.7M
    34.89%
  • Apple
    2.7M
    34.68%
  • Xiaomi
    1.1M
    14.22%
  • Motorola
    490K
    6.24%
  • HUAWEI
    387K
    4.93%
  • Vivo
    169K
    2.15%
  • OPPO
    106K
    1.35%
  • LG
    34K
    0.43%
  • Honor
    23K
    0.29%
  • Nokia
    21K
    0.27%
  • RealMe
    13K
    0.17%
  • TECNO
    11K
    0.14%
  • ZTE
    6K
    0.08%
  • OnePlus
    4K
    0.05%
  • Infinix
    4K
    0.05%
  • SONY
    2K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Chile Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    18.1M
    87.48%
  • English
    905K
    4.36%
  • Portuguese
    319K
    1.54%
  • Tamil
    251K
    1.21%
  • Italian
    217K
    1.05%
  • French
    131K
    0.63%
  • Telugu
    84K
    0.4%
  • Malayalam
    74K
    0.36%
  • Japanese
    61K
    0.29%
  • Traditional Chinese
    55K
    0.27%
  • Swedish
    53K
    0.26%
  • Dutch
    42K
    0.2%
  • Finnish
    38K
    0.18%
  • Vietnamese
    35K
    0.17%
  • Turkish
    34K
    0.16%
  • Korean
    34K
    0.16%
  • Polish
    33K
    0.16%
  • Kannada
    31K
    0.15%
  • Hindi
    29K
    0.14%
  • Malay
    28K
    0.13%
  • Hungarian
    24K
    0.12%
  • Indonesian
    23K
    0.11%
  • Russian
    16K
    0.08%
  • Romanian
    13K
    0.06%
  • Marathi
    13K
    0.06%
  • German
    12K
    0.06%
  • Thai
    11K
    0.05%
  • Gujarati
    9K
    0.04%
  • Punjabi
    7K
    0.03%
  • Arabic
    5K
    0.02%
  • Ukrainian
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Hebrew
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Chile Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    12.2M
    6.29%
  • News & Entertainment
    11.9M
    6.17%
  • Food & Beverage
    11.3M
    5.86%
  • Games
    11.3M
    5.85%
  • Beauty & Personal Care
    11.3M
    5.83%
  • Business Services
    10.7M
    5.53%
  • Life Services
    10.7M
    5.52%
  • Tech & Electronics
    10.6M
    5.5%
  • Household Products
    10.6M
    5.47%
  • Apparel & Accessories
    10.4M
    5.41%
  • Home Improvement
    10.1M
    5.26%
  • Vehicles & Transportation
    9.9M
    5.11%
  • Travel
    9.8M
    5.06%
  • Education
    8.5M
    4.42%
  • Appliances
    8.5M
    4.42%
  • Financial Services
    8.5M
    4.39%
  • E-Commerce
    8.1M
    4.23%
  • Sports & Outdoors
    7.6M
    3.94%
  • Pets
    6.8M
    3.52%
  • Baby, Kids & Maternity
    4.3M
    2.23%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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