TikTok Ad Targeting & Audience in Romania 2024

by Werner Geyser Last Updated: December 3 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Romania. TikTok Ad Targeting in Romania now has more than 9.6M Audience.

In November 2025, Ad Targeting in Romania exceeds 9.6M.

In December 2025, Ad Targeting in Romania exceeds 9.6M, an increase of +11K, and the GDP per capita in Romania is $12.9K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Romania Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    4M
    41.64%
  • FEMALE
    5.6M
    58.36%

TikTok Targeting Audience Romania Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.01%
  • 18-24
    1.6M
    16.82%
  • 25-34
    2.4M
    25.08%
  • 35-44
    1.9M
    20.63%
  • 45-54
    1.9M
    19.75%
  • 55+
    1.7M
    17.72%

TikTok Targeting Audience Romania Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    1.8M
    47.03%
  • Apple
    1.2M
    31.01%
  • Xiaomi
    288K
    7.16%
  • HUAWEI
    217K
    5.39%
  • OPPO
    178K
    4.42%
  • Motorola
    109K
    2.71%
  • Honor
    26K
    0.65%
  • Nokia
    18K
    0.45%
  • OnePlus
    16K
    0.4%
  • RealMe
    14K
    0.35%
  • Vivo
    5K
    0.12%
  • LG
    4K
    0.1%
  • SONY
    3K
    0.07%
  • Zen Admire Unity
    1K
    0.02%
  • ZTE
    1K
    0.02%
  • TECNO
    1K
    0.02%
  • Infinix
    1K
    0.02%
  • ITEL
    1K
    0.02%
  • Discovery
    1K
    0.02%

TikTok Targeting Audience Romania Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Romanian
    8.5M
    70.16%
  • English
    1.7M
    14.43%
  • Tamil
    378K
    3.1%
  • Hungarian
    311K
    2.55%
  • Spanish
    160K
    1.31%
  • Telugu
    152K
    1.25%
  • Italian
    150K
    1.23%
  • Turkish
    128K
    1.05%
  • Vietnamese
    120K
    0.98%
  • Russian
    79K
    0.65%
  • Swedish
    77K
    0.63%
  • French
    70K
    0.57%
  • Traditional Chinese
    46K
    0.38%
  • German
    46K
    0.38%
  • Portuguese
    24K
    0.2%
  • Thai
    14K
    0.11%
  • Polish
    13K
    0.11%
  • Arabic
    13K
    0.11%
  • Malayalam
    12K
    0.1%
  • Japanese
    11K
    0.09%
  • Dutch
    11K
    0.09%
  • Malay
    8K
    0.07%
  • Indonesian
    8K
    0.07%
  • Kannada
    7K
    0.06%
  • Hindi
    7K
    0.06%
  • Ukrainian
    6K
    0.05%
  • Greek
    5K
    0.04%
  • Korean
    4K
    0.03%
  • Finnish
    4K
    0.03%
  • Marathi
    3K
    0.02%
  • Punjabi
    2K
    0.02%
  • Hebrew
    2K
    0.02%
  • Gujarati
    2K
    0.02%
  • Czech
    2K
    0.02%
  • Rajasthani
    1K
    0.01%
  • Oriya
    1K
    0.01%
  • Haryanavi
    1K
    0.01%
  • Bihari
    1K
    0.01%
  • Bengali
    1K
    0.01%
  • Assamese
    1K
    0.01%

TikTok Romania Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    6.1M
    5.76%
  • Beauty & Personal Care
    6M
    5.68%
  • Apparel & Accessories
    6M
    5.67%
  • News & Entertainment
    5.9M
    5.59%
  • Household Products
    5.9M
    5.57%
  • Business Services
    5.8M
    5.47%
  • Life Services
    5.8M
    5.47%
  • Home Improvement
    5.8M
    5.46%
  • Appliances
    5.7M
    5.37%
  • Food & Beverage
    5.6M
    5.28%
  • Vehicles & Transportation
    5.5M
    5.19%
  • Games
    5.5M
    5.18%
  • E-Commerce
    5.2M
    4.96%
  • Tech & Electronics
    5.1M
    4.84%
  • Travel
    5M
    4.77%
  • Financial Services
    4.6M
    4.35%
  • Sports & Outdoors
    4.6M
    4.33%
  • Education
    4.5M
    4.28%
  • Pets
    3.8M
    3.56%
  • Baby, Kids & Maternity
    3.4M
    3.21%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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