TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: December 3 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 32M Audience.

In November 2025, Ad Targeting in Peru exceeds 31.7M.

In December 2025, Ad Targeting in Peru exceeds 32M, an increase of +370K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    18.4M
    57.53%
  • FEMALE
    13.6M
    42.47%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.5M
    23.51%
  • 25-34
    13.8M
    43.11%
  • 35-44
    5.2M
    16.43%
  • 45-54
    2.8M
    8.85%
  • 55+
    2.5M
    8.1%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    5M
    38.02%
  • Xiaomi
    3M
    23.07%
  • Apple
    1.8M
    14.06%
  • Motorola
    1.2M
    9.32%
  • HUAWEI
    947K
    7.18%
  • OPPO
    342K
    2.59%
  • ZTE
    230K
    1.74%
  • Honor
    199K
    1.51%
  • RealMe
    125K
    0.95%
  • LG
    88K
    0.67%
  • Vivo
    57K
    0.43%
  • TECNO
    24K
    0.18%
  • Nokia
    22K
    0.17%
  • Infinix
    6K
    0.05%
  • SONY
    4K
    0.03%
  • OnePlus
    4K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    31.9M
    89.45%
  • English
    1.1M
    3.25%
  • Portuguese
    515K
    1.44%
  • Tamil
    399K
    1.12%
  • Italian
    318K
    0.89%
  • French
    194K
    0.54%
  • Telugu
    115K
    0.32%
  • Malayalam
    106K
    0.3%
  • Swedish
    87K
    0.24%
  • Japanese
    84K
    0.24%
  • Traditional Chinese
    76K
    0.21%
  • Kannada
    71K
    0.2%
  • Turkish
    62K
    0.17%
  • Vietnamese
    59K
    0.17%
  • Polish
    56K
    0.16%
  • Dutch
    56K
    0.16%
  • Finnish
    55K
    0.15%
  • Hindi
    53K
    0.15%
  • Malay
    48K
    0.13%
  • Korean
    48K
    0.13%
  • Indonesian
    38K
    0.11%
  • Hungarian
    29K
    0.08%
  • Marathi
    25K
    0.07%
  • Romanian
    24K
    0.07%
  • Russian
    23K
    0.06%
  • Gujarati
    17K
    0.05%
  • Thai
    13K
    0.04%
  • German
    11K
    0.03%
  • Punjabi
    8K
    0.02%
  • Arabic
    5K
    0.01%
  • Ukrainian
    3K
    0.01%
  • Hebrew
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • News & Entertainment
    22.7M
    6.28%
  • Apps
    22.6M
    6.25%
  • Life Services
    21.8M
    6.02%
  • Business Services
    21.1M
    5.84%
  • Education
    21.1M
    5.82%
  • Food & Beverage
    21M
    5.81%
  • Beauty & Personal Care
    20.9M
    5.76%
  • Tech & Electronics
    20.3M
    5.63%
  • Games
    19.7M
    5.45%
  • Apparel & Accessories
    19.2M
    5.31%
  • Home Improvement
    18.4M
    5.08%
  • Travel
    18.2M
    5.02%
  • Household Products
    18.2M
    5.02%
  • Vehicles & Transportation
    16.6M
    4.6%
  • Appliances
    16.6M
    4.59%
  • Financial Services
    16.1M
    4.45%
  • E-Commerce
    15.4M
    4.27%
  • Baby, Kids & Maternity
    13M
    3.61%
  • Sports & Outdoors
    10.1M
    2.79%
  • Pets
    8.7M
    2.41%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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